Moncler Genius Takeover

Probably best known for their puffy down jackets, Moncler also partners with a rotating cast of cutting-edge fashion designers and artists for collaborations in its Genius collection that are showcased annually during a live event and broadcast.

Video content announced and teased the Moncler MondoGenius show, playing on 22 billboards in Times Square and Shibuya, heralding concerts and collabs with artists and designers across 16 cities.

Moncler’s MondoGenius event, broadcast during Milan Fashion Week, reached 2.3 billion people around the world, and garnered more than 299 million views across all platforms.